By Corinne Munday
With the historical past of the meals of the gods to choco-myths and recognized chocoholics; choco-horoscopes; choco-games and choco-recipes it is a deal with for chocolate enthusiasts.
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Extra info for Chocoheaven (Gift Book)
Chocolate is not only thought of as a romantic pleasure but a sensual and sexual one too. A favourite image of the early movies was the blonde, beautiful leading lady in a luxurious bed, sensuously chomping her way through a box of chocs. Sex has been used to sell chocolate for years – the idea of melted chocolate smeared on a naked body and licked off by a lover’s tongue is the hidden undertone of most chocolate adverts. Chocolate has been considered an aphrodisiac for centuries. The Aztecs believed that chocolate invigorated men and released women from their inhibitions.
It was 75 m long and weighed 500 kg. 40 Napoleon apparently carried chocolate with him on all his military excursions to eat if he needed a quick energy-boost. The mixed assortment box Milk Tray was created by the Cadbury company in 1914 and became known in the 1980s for its elaborate advertising campaign. But in 2003 womankind suffered a major blow: the leather-clad hunk who had been used in the TV advertising for years was tragically axed. Getting up to all sorts of dare-devil stunts in order to deliver a box of the chocs, the famous slogan was ‘all because the lady loves Milk Tray’.
Many of the Quakers began producing chocolate as an alternative to alcohol. Switzerland consumes the most chocolate per year and there are 20 chocolatiers in Geneva alone. The largest chocolate praline was created in Belgium in 2000. It was 7 m long, 35 cm in diameter and weighed 920 kg. 39 The most valuable chocolate bar is the one that returned from Captain Scott’s 1901–1904 expedition to the Antarctic. The bar is now over 100 years old and was sold at auction for £470 in 2001. Chocolate can be frozen for up to six months (although why you would want to leave chocolate tucked away for so long beggars belief).